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Progressive Web Apps (sometimes referred to as PWAs, because everything in tech needs an acronym) is the encapsulating term for websites following a certain approach, that meet particular technical criteria. The “app” involvement in the name isn’t an accident – these creations share much of the functionality that you’ll find in native experiences – but really, they’re just websites.

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They are all different and do interesting and valuable things for our businesses. Integrating them means integrating their third-party JavaScript into your site. What if you want to add one or remove one? You’re back in the code making all those adjustments. And heaven forbid one of them updates its API…you’re on the … Read article “Sponsored: Analytics for Lazy Developers”